What Does RSS Stand For?

RSS is an acronym for Really Simple Syndication or Rich Site Summary. RSS is an XML-based format for content distribution. Webmasters create an RSS feed containing headlines and descriptions of specific information. The majority of RSS feeds currently contain news headlines, current articles, breaking information but you can find a feed on just about any subject.

Webmasters can use these RSS feeds to help add relevant content to their webpages and move their site up the search engine ladder. The key to using these feeds is to have it show up in your websites page code so when search engine spiders your site, it will see all kinds of new content and thinks that your site is currently maintained and being updated frequently. Search engines really like to see this and rank these sites highest. Optimum rankings will likely not hold up if the site stays static. RSS feeds are an excellent way to continually freshen website content without having to make periodic content updates manually.

Buried within U.S. Patent Application # 20050071741 (aka The Google Patent) is the following paragraph:

"Documents for which there is an increase in the rate of change might be scored higher than those documents for which there is a steady rate of change, even if that rate of change is relatively high. The amount of change may also be a factor in this scoring. For example, documents for which there is an increase in the rate of change when that amount of change is greater than some threshold might be scored higher than those documents for which there is a steady rate of change or an amount of change is less than the threshold."

Easy-to-implement RSS feeds are available for almost any imaginable topic and having one or more feeds on your website will certainly enhance your visitor experience. Your visitors will most likely appreciate this added content with up-to-date information. They will be more likely to revisit and stay longer while reading these RSS feeds.

If you are adding RSS to your website for Search Engine Optimization (SEO), there is one important rule that must be followed: DON’T USE JAVASCRIPT! Why not? Because search engines don't look at JavaScript, so JavaScript feeds are useless for SEO. To make news feeds visible to search engines, their text has to be embedded into your page. If you view the source of your page and you don't see the actual text of the news feed, then search engines aren't going to see it either.

RSS is one of the hottest phenomenons in the webmaster community today. RSS that benefits SEO is a topic that’s been very much overlooked. Implementing RSS into websites has become much easier so that even non-programmer types can do it. RSS should be viewed as a must for any website that would normally remain very static and should be strongly considered as a part of all SEO projects.

Once you find the right newsfeed for your webpage you will need a program to parse out the content and display it on your site in plain HTML. Originotions.com http://www.originotions.com makes this as easy as putting your RSS feed link in a form. You can customize the size, look and feel of the output. They send you a couple lines of code in PHP, ASP, JSP, ColdFusion and HTML. You just add it in your webpage and presto, you have an RSS feed on your site, all for free.

About The Author
Kim Proulx
Webmaster
Website: http://www.originotions.com

RSS Feeds Displayed on your Web Pages

The Website Generation System can automatically display RSS feeds on your web pages.

Select from thousands of RSS feeds.

Don't worry, you'll find lots of RSS feeds for your site. Take a look at one of the largest listings of feeds at Syndic8.com. A little ways down the page is a search box that lets you find feeds by keyword. Try it out. You'll probably find a dozen or more interesting feeds.

With a simple "generate tag" you can include your choice of RSS feeds on your website. Here is an example of a generate tag:

<news>http://www.free-seo-news.com/rss.xml</news><count>8</count><characters>255</characters><period>5</period>

This tag obtains the RSS feed from the site "http://www.free-seo-news.com/rss.xml", displays 8 items, each with a maximum of 255 characters of description. The news feed is stored on your server and is refreshed every 5 days.

Here is the result (within the shaded area)

Free Weekly Search Engine Optimization SEO News Weekly news about the latest search engine changes, how to get high search engines rankings and tips and tricks for good web design and ethical search engine optimization. News 2008: the dollar value of a Google ranking and much more What is the dollar value of a top ranking in Google? How can you increase your rankings? What has changed? This and many tips and tricks can be found in our 2008 summary. Find the hidden message This week, we're bringing you our Christmas puzzle instead of the main article. Can you find the hidden message? How the bounce rate of your website can affect your Google rankings Does Google use the bounce rate of a web page to specify the position of that page in the search results? What does this mean for your website rankings and what can you do to get a better bounce rate? Ranking test: can there be too many links to your home page? In an online webmaster forum, a webmaster described the link experiment that he did with his websites. He tried to find out how linking to the home page affected his rankings. Can too many links to the home page of your website have a negative effect on y Action plan: what to do when your Google rankings have dropped Has your website lost its rankings in Google? Did your rankings drop or did your website vanish completely from Google? Many things can cause a ranking drop. This article explains what you can do to get your rankings back. Google's search engine optimization starter guide Two weeks ago, Google released a so-called search engine optimization starter guide for webmasters. While the Google document does not tell you how your website can be listed on Google's first result page it will tell you what you shouldn't do if you want Do search engines think that your website is spam? About three weeks ago, Microsoft was granted a new patent with the name Web Spam Classification Using Query Dependent Data. Although this patent application was filed by Microsoft, all major search engines probably use similar methods to classify web page Official Google statement: the effects of outbound links on your website Do links to other websites have a positive or a negative effect on their Google rankings of your website? Are there right and wrong links? Google has published an official statement.

By now you've seen an overview of the Website Generation System. You've seen how the menu system works, and how to add Clickbank Marketplace products. Here you've seen how to add RSS feeds.

Now take a look at the Website Generation System's technical details.

Website Generation System Overview

The "Website Generation System" is a website development tool that quickly allows you to construct websites with hundreds, even thousands of content rich pages. Each page provides valuable content to people viewing your site. You can also include top selling Clickbank products (selected by keyword) and RSS feeds on your pages.

For additional details, please see the Website Development Tool overview.

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